Eduvantis recently presented summary findings on the rising importance of mobile strategy at the annual AACSB B-School Communications and Development Symposium in Tampa. Our research identified examples of how business schools are “going mobile” as a means to achieve competitive advantage—in this massive growth segment...

University campuses are exciting places and in many cases university communities extend well beyond a campus, with students and alumni living and traveling globally. Even within different programs your stakeholders are having incredibly different experiences – like the Executive MBA student traveling to campus from...

Here’s another great article, from the WSJ, about yet another approach to going online–complete with iPads and other really cool features designed, in this case, to serve Baby Boomers.  Let’s face it, if you are an educational institution these days and you are not doing...

Eduvantis is doing double-overtime these days working to make sure we have the data, insights and tools to help our clients make clear strategic use of the maze of social media platforms, tools, channels whatever else will be coming at all of us next week....

As part of our social media strategy work, we thought it might be interesting (and instructive) to identify the top online influencers among the business school dean set.  With the right balance of frequency, content, images, and conversation, these deans strategically connect with their stakeholders. ...

At Eduvantis we are constantly monitoring social media trends in order to provide our clients with a clear understanding of how to leverage social networks and use them to gain a competitive advantage. Social media and online communications are evolving rapidly and are increasingly complex, so...