The Rise of the “Out-of-Category” Business Educator
Eduvantis has been keeping a close eye on what will continue to be an increasingly important factor in the life...
04 September, 2018
The Balanced Business School Portfolio
This should not be construed as investment advice, but it’s important to have a balanced portfolio. In this case, we...
04 September, 2018
Step One in Marketing Attribution: From Ad to Lead
A hot topic with our clients is how to measure the overall impact of marketing dollars. In today’s increasingly complex...
17 April, 2018
Be Careful: Adding Programs May Not Solve Revenue Concerns
Nearly every business school dean we know asks us (often worriedly), “How can I feed the increasing revenue demands of...
16 April, 2018
Are Business Schools Disrupted or Just Not Adapting to Rapid Change?
Most of the many business schools we have worked with are convinced they are in a pitched battle against “disruption,”...
03 April, 2018
The Airport Advertising Arms Race
Working at Eduvantis for over six years, I’ve had the pleasure of visiting dozens of college campuses across the country...
02 March, 2018
Enrollment Challenges and How to Face Them
A typical question we are asked by clients – usually in hushed tones – is, “It’s not just us, right?”...
31 January, 2018
Benchmarks: The Key to Unlocking the Potential of Market Research
Every school we serve is interested in learning about their product positioning and satisfaction through primary market research. It is...
31 January, 2018
Driving Marketing and Recruitment Improvement
We were honored to speak regularly at many of the regional business school dean conferences, sharing our thoughts about market...
31 January, 2018