Higher Education Pay Per Click Best Practices
In January 2010, the average cost per click for a Google Adwords pay-per-click ad (PPC) for “MBA” and “MBA program” searches...
27 October, 2014
Our Top 5 Business School Twitter Accounts
This past week, Twitter exploded with business schools sharing photos, stories, and testimonials at an intensity and frequency that has...
22 October, 2014
Executive MBA Market: A Digital Perspective
At Eduvantis, we study the trends driving and shaping global business school markets. We are pleased to share some important...
17 October, 2014
New Collaboration Models Coming
The buzz at the recent Educause Annual Conference was that higher education is at a tipping point. As prospective students become increasingly...
10 October, 2014
Our Top 5 Business School Websites
Institutions are challenged to balance the needs of the various stakeholder groups (prospective students, current students, alumni, business community) and...
10 October, 2014
A New Twist on Business School Rankings
Business schools need another ranking like they need a hole the head, right? I’d tend to agree, but here is...
01 October, 2014
Exceptional Digital User Experience
The average website visitor takes 2.6 seconds to scan your content before deciding what to click, if anything. So, how...
01 October, 2014
Business Education Jam: Let’s Be Cautiously Optimistic
Applause to the Business Education Jam, the big online collaboration that launches tomorrow, for seeking to better understand and address the...
24 September, 2014
Top of Mind: Executive MBA Program Issues
The Eduvantis team recently attended the Executive MBA Council conference in Houston, where we engaged in stimulating conversations with many...
28 October, 2013