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Smart strategy starts with trusted research and advice


We help you make clearer, more confident strategic decisions with our combination of industry expertise, bespoke research, and strategic counsel.

Make confident,
data-driven decisions

Our methodologies, proprietary data sets, benchmarks, and deep industry expertise have been developed based on extensive work with academic institutions around the world.

We’re committed to providing the depth and clarity of information to make confident decisions, enable change and support effective case-making to leadership, staff, and faculty.

Types of questions we answer:

  • How well are your programs positioned to succeed as compared to your competitors?
  • Do you have the right product portfolio to compete in today’s market?
  • If some of your programs aren’t growing, specifically why not?
  • Is your marketing strategy aligned with your enrollment and revenue goals?
  • Is your strategic planning process leading you to a relevant, differentiated, and authentic plan?
  • How strong is your customer satisfaction?
Research & Advisory services
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Learn about our consulting subscription: The BSchool Compass

Make smarter decisions with market intelligence. Subscribe to receive the following benefits, led by Eduvantis experts:

  • Customized market trends & insights for your business school
  • Semi-annual clarity on funnel performance relative to market
  • Quarterly access to peer insights on emerging issues
  • Annual customized presentation and report with findings and recommendations

Download our BSchool Compass brochure for full details.

Develop product portfolios that are market-informed.

As demographics shift and the marketplace becomes more competitive, schools must seek new revenue streams. However, launching new programs in today’s hyper-competitive environment without the right information is a formula for wasted resources and missed opportunities.

We bring a data-informed outside perspective to the decision-making around launching a program, knowing exactly which market indicators to study and what they mean for long-term success.

Market research with actionable insights

Leverage market research to get to the heart of your unique market demands, institutional challenges, and opportunities.

We pride ourselves on giving you detailed—and actionable—reports that allow you to understand precisely how you fare against the competition on every important dimension.

And we believe in telling you the unbridled truth based on the data.  We want to help you get results that serve the best interests of your institution.

Primary Research

Nothing you can do makes more difference than listening to members of your target audience, and the more sophisticated the ear, the better. We’ve spent more than a decade developing primary research methods and tools focused on higher education—quantitative and qualitative—that provide deep insights into what your markets want. We’d love to show you how much we can show you.

Secondary Research

Eduvantis is continuously surveying higher education markets over time. Based on the size and depth of our sample sizes, we can mine unique value from this market intelligence, and benchmark your school not only against competitors but also against yourself from prior years.

Strategic planning that emphasizes strategy

You need an exciting vision and plan for the next five years that does not overburden your stakeholders in its creation or execution. We’re here for you.

We believe strategic plans should be both aspirational and actionable. To get there, we combine our market data and expertise with your first-party data and institutional knowledge as part of a methodical, inclusive process. The result? A plan that is:

  • relevant to your stakeholders,
  • differentiated from your competitors,
  • and authentic to your institution.

What sets our strategic planning apart?

Our approach is grounded in market realities. We support our clients in developing smart, measurable, and actionable strategic plans based on:

  • The current realities of your institution
  • The markets in which you compete

Integrated research support

Expand your research capabilities with flexible, expert support.

Many colleges and universities lack the research staff needed to consistently inform strategy, enrollment, pricing, program development, and student success. Eduvantis provides outsourced yet fully integrated research experts who operate as an extension of your team.

Our national portfolio gives us visibility into market shifts, emerging competitors, and enrollment trends across regions. Combined with sustained engagement, that perspective allows us to translate data into recommendations tailored to your institution—not just standalone research reports.

What this gives you:

Our approach is grounded in market realities. We support our clients in developing smart, measurable, and actionable strategic plans based on:

  • Ongoing access to seasoned higher education researchers
  • Support across survey design, analysis, benchmarking, and insight generation
  • Variable-cost capacity that scales with institutional priorities
  • Decision-ready insights for leadership and boards

Amplify your research. Make smarter, evidence-based decisions.

collage of sample emails for a marketing campaign

Lead nurturing strategy & planning

Optimize your enrollment management processes to drive key actions: inquire, apply, enroll, and deposit.

We build strategies that effectively manage the leads your school generates, guiding prospects from the top to the bottom of the funnel.

Our work in this category includes streamlining marketing tactics, maximizing your CRM technology, helping to align your recruiting staff in ways that maximize results, and more.

We also offer an array of digital marketing services.

What challenges can we help you with?

Reach out to us with your questions.