Tim Westerbeck


Tim, the firm’s founder, has been one of the top strategic advisors to educational institutions in the world for more than 20 years. He has served as a colum­nist for Busi­nessweek and a fre­quent com­men­ta­tor in The Wall Street Jour­nal, The New York Times, and other global media. Tim is also a reg­u­lar pre­sen­ter at global indus­try forums, such as the Indian Man­age­ment Con­clave, AACSB Inter­na­tional, The Euro­pean Foun­da­tion for Man­age­ment Devel­op­ment, and oth­ers.

David Mulligan


David is a suc­cess­ful entre­pre­neur who has started and oper­ated sev­eral busi­nesses over the past 25 years. He is the co-founder and for­mer Chair­man and CEO of First Com­mon­wealth, Inc., which became publicly traded in 1995.

Grant Sabatier

Vice President
Principal, Eduvantis Digital

Grant is the head of Eduvantis Digital. He has 15 years of experience in digital and business strategy within the media and higher education industries. He is the co-author of The College of 2020.

Digital Account Manager

Rich Funk

Senior Account Manager

Rich has over 10 years of experience managing digital marketing engagements across a variety of industries. Previously, Rich has managed digital marketing for Bank of America, Merrill Lynch and Tribune Media Company. Rich is also an experienced educator on digital marketing. He has taught at UC San Diego and been a featured speaker at Chicago Social Media Week.

Senior PPC Analyst

Jason Kashyap

Senior PPC Analyst

Jason is a Senior PPC Analyst at Eduvantis Digital, where he specializes in account optimization and management. Prior to working in digital marketing, he was a mechanical engineer, designing nuclear and fossil power plants. His technical experience gives him a detail-oriented, analytics-driven approach to marketing.

PPC Specialist

Elizabeth Lenhart

PPC Analyst

Liz is a PPC Analyst at Eduvantis Digital, where she specializes in account optimization and management. She has worked in digital marketing for various industries, including consumer goods, small businesses, non-profits, tech, and large industrial equipment companies. She has a BBA in Marketing from Loyola University Chicago and is Google AdWords Certified.

Alisa Mealer

Junior PPC Analyst

As a paid media analyst, Alisa works to optimize campaigns, boost qualified traffic, and maximize conversions and ROI for clients. She previously worked as a social media intern at Razorfish. She has a BS in Advertising from the University of Illinois Urbana-Champaign and is Google AdWords and Analytics Certified.

Higher Education Consultant

Steve Shriberg

Senior Consultant

Steve has 10 years of marketing and advertising experience in agencies and universities, including 4 years of marketing international higher education programs. Steve has an MA in International Affairs and a BA in International Business and Marketing from Washington University in St. Louis.

Education Consultant

Sean Holdmeyer


Sean has over 5 years of strategic and operational experiences across various industries. Most recently, Sean was a senior associate with PwC Advisory and Strategy& where he concentrated on corporate strategy, profitability modeling, and performance management projects for Fortune 500 companies.


Jesse Golenberg


Jesse is a licensed attorney in the state of Illinois with 5 years of experience working in financial planning and class action administration. Before Eduvantis, Jesse sailed with the University of Virginia Semester at Sea study abroad program as the appellate officer, sparking his interest in higher education. Jesse has a joint JD/MBA from Golden Gate University and a BS in Psychology from Indiana University.

Effee Coello

Market Research Analyst

Effee specializes in market data collection, analysis, and visualization. Before Eduvantis, she worked in strategic research at various national organizations and research centers in (higher) education. Effee has an MPP in Survey Research from the University of Chicago, an MS in Higher Education from the University of Pennsylvania, and a BA in Public Policy from the University of Michigan.

SEO Manager

Brian Coughlin

Manager, Eduvantis Digital

Brian has worked in digital marketing and search engine optimization (SEO) for over 7 years. As Manager of Eduvantis Digital, Brian leads SEO strategy and reporting initiatives. Prior to joining Eduvantis, Brian was an SEO specialist at TBWA/Chiat/Day leading the Nike APAC and Stainmaster accounts. He has a BA in English from the University of Iowa.

Education SEO Specialist

Kevin Krilich

SEO Analyst

Kevin is an SEO Analyst at Eduvantis Digital, where he creates SEO-optimized content and provides in-depth traffic analysis for clients. He previously worked on the digital side of the automotive industry. He has a BS in Journalism from Bradley University and is Google Analytics Certified.

Cristina Farina

Executive Assistant

Cristina is the Executive Assistant overseeing all administrative duties and reporting systems at Eduvantis. She has a BA in English Literature from the University of South Florida and completed graduate coursework specializing in Rhetoric & Composition after graduation.

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